While the idea of May the 4th did not start with Lucasfilm,
the film company that created Star Wars has fully embraced the spirit of fandom
that makes the day so special. StarWars.com as well as the official Star Wars
social media channels (hashtag #StarWarsDay) help spread the word and showcase
fan activity. More and more official partners have offered sales, giveaways and
exclusives, and have hosted parties and other activities to mark the day.
May the 4th kicks off a season of celebration, particularly
since the month of May has always been important to Star Wars fans. The six
live-action movies of the Star Wars saga debuted in May (starting with the
original Star Wars on May 25, 1977). The month of May includes George Lucas’
birthday (May 14, 1944), and has been the traditional start date of the popular
Star Wars Weekends at Walt Disney World Resort.
With the exciting launch of a new trilogy of movies
beginning with Star Wars: The Force Awakens coming in the near future, this day
to celebrate the saga and its amazing fans is certain to become even bigger
each year.
For more information and to find May 4th events, check out the official Star Wars site.
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